€455K in Shopify sales in under 10 months
An Irish automotive e-commerce brand works with Seller AURA on Google Ads, Meta Ads and email marketing. From 1 January to 24 October 2026 the store took €455,667 in total sales from 7,262 orders.
The brand
The goal was to grow online sales across Google, Meta and email while keeping every euro of ad spend profitable.
Each platform reports the sales it helped drive, so the figures overlap. Every channel is therefore measured against the store's real Shopify revenue.
What was holding growth back
Profitable growth
Scale sales across three channels without ad spend outrunning return.
Real-revenue measurement
Judge every channel against actual Shopify orders, not platform clicks.
Overlapping attribution
Each platform claims the sales it touched, so figures must be read carefully.
How Seller AURA approached it
Google Ads managed for ROAS
Budget moved to the searches and products that actually sell.
Full-funnel Meta
Sales campaigns across broad, interest and lookalike audiences with video creative, plus Advantage+ shopping campaigns.
Email marketing launched
Email launched on 28 July 2026 with offer campaigns to about 12,400 subscribers, plus automated web push flows.
Sales tracked by channel
Shopify sales tracked by channel so every decision is based on real orders.
What changed
| Metric | Result | Detail |
|---|---|---|
| Shopify total sales | €455,667 | 7,262 orders, €349,017 net |
| Google Ads ROAS | 6.7x | €251K value from €37,381 spend |
| Meta purchases | 2,209 | Worth €142,575, main campaigns 5.0x–7.2x |
| Email open rate | Up to 39% | ~12,400 subscribers, click rates 4.1%–8.7% |
| Web push revenue | €887 | Automated flows, first 2 months |
- Monthly sales grew from about €40K in the first half of the year to about €65K a month from August.
- Google Ads has generated €439K in lifetime conversion value from €82K in spend.
- Google, Meta and email figures overlap. Shopify's €455,667 is the store's true total across all channels.
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